Why Is A Multivitamin Right, Right Now?

If you’ve ever read up on multivitamins you’ll know that they can help fill nutritional gaps in the diet. While you may normally have all your bases covered, you may find it more difficult to access the wide range of foods you normally eat. Sudipta Veeramachaneni, Ph.D., GNC’s VP of Global Research, Development & Innovation, dives deep into the importance of multivitamins and breaks down the difference between vitamins and minerals—to help you live well at home.

Don’t have time to watch the full video? Read a transcript of Sudipta’s video below.
Hi, everyone.
I'm Sudipta Veeramachaneni and I'm the Vice President of Research and Development and Innovation at GNC.
I have a Ph.D. in Nutritional Biochemistry and Metabolism and have spent quite a bit of time understanding the role of nutrients in human health.
I wanted to talk to you today about multivitamins and the role that they can play in filling nutritional gaps in the body.
This is particularly true in today's world where you may be concerned about access to a variety of fruits, vegetables and other food groups, because of everything that's going on. So vitamins and minerals are a great way of making sure that you're getting all the necessary nutrients that you need.
Vitamins can be categorized into fat-soluble vitamins, and these are vitamins A, D, E and K, and water-soluble vitamins, which is the B vitamins family and vitamin C.
Now the B vitamins play a huge role in energy production and heart health, but B vitamins, like folic acid, would also very important if you're thinking about becoming pregnant, because they play a huge role in normal, healthy fetal development.
Likewise, if you're an older adult or a vegetarian or a vegan, you may want to take more of vitamin B12 because it's mostly available from meat sources and plays a huge role in healthy DNA production.
Vitamin C and vitamin E are potent antioxidants, which means they can fight free radicals in the body, but they also play a very important role in immune health.
Vitamin A is involved in normal growth and development and all the vitamins play an important role in cellular function. I'm sure you're all aware that vitamin D plays a very important role in bone health, and there is data to suggest the average American does not get enough of vitamin D in the diet.
Last but not the least: Vitamin K is also very important because it plays a role in the clotting mechanism that's involved in your blood and is therefore important to help your blood clot after an injury.
Minerals are also important in providing support for hormones in the body. And minerals like zinc and copper are also co-factors in a variety of enzymatic reactions.
So let's just switch tracks now and talk about minerals that are either macro-minerals, which you need in larger quantities. And these are typically things like calcium, phosphorus and magnesium, or micro-minerals that you need in smaller quantities, but are just as important. These are things like chromium, copper, and so on.
Now minerals can provide structural integrity to the body. The simplest example being calcium that plays a huge role in bone and skeletal health.
Minerals are also important in providing support for hormones in the body. And minerals like zinc and copper are also co-factors in a variety of enzymatic reactions.
Calcium and magnesium also play a role in muscle and nerve function, and several minerals are also electrolytes. Things like potassium, magnesium, copper, sodium, and so on.
So taken together these nutrients play a very important role in health and for you, if you're trying to look for a multivitamin, look for something from a good brand.
Find something that's right for your gender and for your age group. If you're looking for more information, go to GNC.ca or follow us @GNCCanada on social.